Real Exterior Services – Logo Design & Branding
Project Details:
Client:
Real Exterior Services
Year:
2023
Task:
Logo Design
Roofing, siding and window service logo, at the high end.
Working with Real Exterior Services, a business located in the USA, had a high focus demand on high quality service and quality. The requirements of the client were for the brand to 'stand out, look professional and different to all the other companies in the area'.With this in mind, it was extremely important that the symbol of the brand be instantly recognisable, with a minimal, high value colour scheme to match. What you'll recognise with the symbol is the 'R', along with the pitch roof house. Whilst part of the service of the client is to fulfil their customers dreams, another part is to allow their clients to imagine the possibilities of their home.
Iconic monogram, which is instantly recognisable as an exterior home service. In comparison to their competiton, we're looking at another level of quality and service decipline.
High quality logo design for a high quality builder.
I heavily focused on the name of the brand, ‘Real’. Creating a stylised monogram of a house with a chimney, this allowed me to create an ‘R’ in a recognisable but unique and clever way. With a focus on the roof, the eye is encouraged to imagine the rest of the
exterior of the home.
The symbol is bold, iconic and unqiue, and very marketable in isolation.
Have you outgrown your branding?
Time to launch into the next phase (or, if you're just starting, that's fine too)!
