Logo Design for Melbourne Chriopractor and Wellness Centre

Logo design for chiropractor in inner Melbourne. Collateral included colour palette, typography, branding (letterhead, business card) and style guide. The aim of the logo redesign and branding was to create an approachable, modern and soothing environment for clients with wellness and a natural remedy as primary care health providers.

The aim of the logo and colour scheme for this chiropractic brand in Melbourne, was to use natural, Earthly colours and ‘flow’ throughout the logo to create a sense of wellness and well-being. The ‘W’ in the logo, a flowing spine creates a soft feeling, while also professional and caring.

Branding servicing chriopractic, remedial massage and paediatrics

With this Melbourne Chiropractor specialising in chiropractic, remedial massage, preganancy and paediatrics, it was important for the brand to reflect the multi-facited nature of this well-being centre. I was hired to not only brand the company and come up with their logo, but also take photos of their centre to reflect the calming nature of the space. Exposed brick combined with a wealth of knowledge displayed in the studios interior allowed for the logo and branding to work in conjunction with the company as a whole. And, the business is located in the prestigious suburb of Malvern.

Inviting, natural, modern and professional logo design, branding and colour palette

Whilst I was also hired to take photography of the natural, earthly chiropractic studio, it was important to reflect this inviting, warm, modern feeling centre with the logo design and branding. Graphic Design for the Chiropractor required a beautiful, modern colour scheme in conjuction with a re-design logo.