It’s Dark It’s Midnight

An experimental poster design which I created based on lyrics. I wanted the design to feel like the type describes… a dark, cloudy and cold midnight. Developing the type in Adobe Illustrator, I wanted the stretched type to have a clouded view on decisions made, or thoughts, at that time of the day.

The 3D abstract render I created in Cinema4D feels cold. Using quite a grungy, concrete / stone based texture that influences those feelings also.

All in all, the message can be difficult to depict .. but I didn’t really want it to be easily visible.

Year2017ApplicationsPhotoshop, Illustrator, Cinema4D